Data-Driven Initiatives Made Possible With Launchpadds

Marketing automation and a straightforward data-driven strategy increases the return on investment. The benefits of partnerships have never been better. Compiling track-able and usable data from all touch-points is a game changer. Increase the productivity of your team and reduce stress, proactively using and strengthening the engagement of your audience. Here are standard data driven initiatives made possible by installing Launchpadds.

• Events - Set up live, digital touch-points to capture leads. Next, track the traffic associated with each initiative. Measure the effectiveness of event activities, processes, or costs.

• Content - Distribute segmented, targeted, and timed email content. Then, lever edge the engagement rates and other metrics to further personalize communications & content for all channels. Attract the audience by listening.

• Digital & Social - Encourage contacts to stay in touch via social networks. Reward based interactions create buzz. Sample behavior from social data to increase relevancy of content.

• Profiling - Reward highly engaged users with special deals on merchandise, tickets, products, or service offerings. Target like audiences by all channels.

• Attribution - Understand lead source and activities to test what's working in your strategy. Cut waste rapid. Account for ROI to the correct place.

Technology is changing fast. Brands either can get with the engagement tools available to the market, or fall behind. With an open API, we play nice. Setup your strategy session or live-demo by clicking here.